The art world has a mystique and charm that surrounds it, leading many people to believe that all art events are as lavish and exclusive as the annual Met Gala. While such storied events are observed from afar by most of us, art is for everyone, and gallery events open to the greater community have the potential to influence people to become active collectors of art. Local art galleries like ours in Beaverton are accessible places where many people fall in love with art, artists, and the vibrant creator community.
How Do Art Gallery Events Inspire New Art Collectors?
The perception of art collecting has shifted significantly over the past 40 years, from an activity limited to wealthy patrons to something that’s available to the general public. Changes in the ways art is sold and gallery sales online make it easier than ever to start collecting art. Whether it’s for the benefits of investing in art or for artist appreciation (or both), new art collectors are emerging, and this is how gallery events make it happen.
Art Events Introduce New Artists and Create Connections
Art galleries provide one of the best opportunities for new artists to introduce themselves to the community. When galleries launch new shows, they often host events that give the public a chance to hear from and connect to emerging talent. These are prime times for new collectors to make a first purchase and follow the careers of a new favorite artist.
Gallery Events Extend Beyond Traditional Spaces
The onramp to art collecting has never been easier to merge into. More art galleries host events not only within their spaces, they work with other businesses to showcase art in other locations. These special in-store events or pop-up shops allow more of the general public to be exposed to art in everyday life. Often, pieces on display clearly show pricing, removing any mystery and further presenting art as something attainable.
Fun & Education Leads to More Purchases
There are so many people who genuinely want to support artists and enjoy learning about different styles, types of media, and the stories behind the creations. Visiting art exhibitions at galleries expands cultural awareness, and presents a chance to become thoroughly engaged with how the art makes them feel. And with increasingly new ways to experience art, from interactive pieces to sensorily immersive shows, that feeling can happen over and over again.
These are also golden opportunities to gain knowledge from gallerists about the ins and outs of the art world. Gallery events make art tangible, accessible and attainable. The more people learn at gallery events, the more it removes barriers, making purchases a more comfortable experience. Getting to know gallerists and staff also makes it easier to visit again and have an educated, trusted voice when it’s time to discuss future purchases.
Start Collecting Art at Beaverton’s Most Educational Gallery
When you start your art collection (or add to it) with Grey Raven Gallery, you’ll learn a great deal about local art and artists while also supporting free online art lessons for children. We exist to educate and foster an appreciation for art, art literacy, and art collecting in each of our community members. You can shop our gallery online or if you’re local, come visit us in person.
